Restyling of the identity of Beesender chat platform
We helped the family of business communication products to find themselves and a lot of valuable things
Beesender is a platform for business automation, omnichannel communication and the creation of chat bots. Beesender chats deliver valuable messages, automate transactions, handle recurring requests, and even train employees.
Task
To update the brand identity and develop a corporate identity to promote its products.
Either it's an online request or just a Facebook greeting, Beesender collects all messages into the single control center and turns the raw data stream into effective communication.
Talking logo
In the iconic part of the logo, we have combined the values of the brand and the functionality of its products. It is a speech bubble, a dialogue and a bee. The logo looks harmonious not only in the traditional, but also in the vertical version.
Brand colors
We developed a recognizable bright color scheme. The two main colors, space blue and honey colors are combined with white one to give contrast variations.
Typography
The right choice of fonts strengthens the brand's identity and combines all communication elements in together. We use two headsets for Beesender. Raleway Black for short messages and headings, Open Sans for the main text.
We add volume with the help of verbal identity
Pop culture, ABBA, sincere the 1970s.
Guideline
We collect elements and rules of their use in a compact guide of the corporate identity.
Widget
Beesender chats are built into clients' websites and messengers, so the interface must adapt to the corporate identity of every company. At the same time, it is valuable for the brand to remain expressive and recognizable.
We have designed an adaptive chat window interface for websites and made its recognizability with the icon-honeycomb. Now Beesender will not get lost among the competitors of Livechat and Jivosite.
We have designed an adaptive chat window interface for websites and made its recognizability with the icon-honeycomb. Now Beesender will not get lost among the competitors of Livechat and Jivosite.
The key visual identity for external communications
Maya is a smart and expressive chatbot. It looks and works like a human, but a bit better.
Let’s talk about business
Your request will immediately go to the sales department. One of the managers will answer you in order to discuss details. It takes up to half an hour during working hours
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