Cradle Logo

How we came up with a logo for Sberbank business platform

 



Idea ✧°

There’s no better reference to a modern adaptive platform than… one of the oldest games in human history. Cat’s Cradle remind us how simple and aesthetic can transformations be. And no matter whether it’s about a string figure or IT solution.

video: paweł czyk

We’ve got a well-balanced and flexible image that’s easy to adjust to different spheres and products.

Cradle logo takes us to the infinity concept with its basic version. Countless variations and business opportunities.

Client

Date

August 16, 2018

Team

Andrey Telego, Misha Gorah, Alex Revyako, Nikita Lobankov

Next

G–L–O–B–U–S Brand Identity

How to plan a route from a service to a brand

Right

+1 902-440-0353 MAIL 
64 Fairfax Dr, Suite 411 Halifax, NS, B3S 1N5, Canada