Brand identity of a product startup Kindersong

Made sing in any situation, even if everything is upside down

The company develops music apps. For instance, for learning to play the piano or vocals.

A user trains to perform covers of famous songs in the vocal app. Then the app estimates how well the user hits the right notes.

The goal in the Customer language

To present the project, build a team, attract investors,
and blah, blah, blah.​

The translation into the Designer language

It is necessary to keep the existing name, but add all sorts of stuff and make the most of it in order to feel the hit.

One. One, two, three, four! Let’s go!

Nobody’s gonna slow me down!

We don't need no education
We dont need no thought control
No dark sarcasm in the classroom
Teacher leave them kids alone

I’ve just seen a face,
I can’t forget the time or place.

like you.

All the small

I see a red door and
I want it painted black.

No colors anymore
I want them
to turn black.

Play Video

We are the champions, my friends

Hey Ho, Let's Go
Hey Ho, Let's Go

  • November 27, 2018
Let’s talk about business

Your request will immediately go to the sales department. One of the managers will answer you in order to discuss details. It takes up to half an hour during working hours

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